--- title: Blog (12) description: (12) --- [![Atomic Revenue Logo_Full Color_Horizontal-2](https://blog.atomicrevenue.com/hs-fs/hubfs/Atomic%20Revenue%20Logo_Full%20Color_Horizontal-2.png?width=4628&height=1071&name=Atomic%20Revenue%20Logo_Full%20Color_Horizontal-2.png "Atomic Revenue Logo_Full Color_Horizontal-2")](https://atomicrevenue.com/) - [HOME](https://atomicrevenue.com/) - [EXPERTISE](https://atomicrevenue.com/expertise/) - [SOLUTIONS](https://atomicrevenue.com/solutions/) - [The Million Dollar Growth Pact](https://atomicrevenue.com/mdgp/) - [Revenue Operating Plan](https://www.atomicrevenue.com/solutions/revenue-operating-plan/) - [Revenue Enablement Solutions](https://www.atomicrevenue.com/solutions/revenue-enablement-solutions/) - [Optimize Revenue Performance](https://www.atomicrevenue.com/solutions/optimize/) - [RESOURCES](https://atomicrevenue.com/resources/) - [Video Insights](https://www.atomicrevenue.com/resources/video-insights/) - [Blog](https://blog.atomicrevenue.com/) - [News](https://atomicrevenue.com/resources/news/) - [Case Studies](https://blog.atomicrevenue.com/tag/case-studies) - [Downloads](https://www.atomicrevenue.com/resources/downloads/) - [ABOUT](https://atomicrevenue.com/about-us/) - [PARTNER PROGRAM](https://atomicrevenue.com/partner-program/) - [CAREERS](https://www.atomicrevenue.com/careers/) - [CONTACT](https://atomicrevenue.com/contact/) # Blog [![](https://blog.atomicrevenue.com/hubfs/things-to-consider-.png)](https://blog.atomicrevenue.com/things-to-consider-when-designing-a-logo) ## [Things to Consider During Logo Design](https://blog.atomicrevenue.com/things-to-consider-when-designing-a-logo) Posted by [Adrienne Luther](https://blog.atomicrevenue.com/author/adrienne-luther) When starting a business or refreshing your current business image, your logo portrays as much as anything you can say or do – especially when it comes to first impressions. You know what they say – you only get one chance – so make it memorable with a logo that depicts your message,  brand, and your style. ## Designing Logo Tips Here is a guide for things to consider as you embark on choosing a logo and [launching your business brand to new heights](https://atomicrevenue.com/). [Read More](https://blog.atomicrevenue.com/things-to-consider-when-designing-a-logo) [![Is-Your-Price-Right](https://blog.atomicrevenue.com/hubfs/Is-Your-Price-Right.png)](https://blog.atomicrevenue.com/the-price-is-right-the-impact-of-your-price-on-revenue) ## [Is Your Pricing Strategy Right? Price Impacts Revenue: Learn How](https://blog.atomicrevenue.com/the-price-is-right-the-impact-of-your-price-on-revenue) Posted by [Debi Corrie, B2B CFO®](https://blog.atomicrevenue.com/author/debi-corrie-b2b-cfo) As a Partner at B2B CFO® and trusted Business Advisor, one of the most common questions I hear and areas of uncertainty with my clients surrounds “price.” As business owners, we have so many worries when it comes to pricing. Is my price too high? Is my price too low? Will I be able to underbid my competitor? How do I set a pricing strategy? [Read More](https://blog.atomicrevenue.com/the-price-is-right-the-impact-of-your-price-on-revenue) [![What-is-Lead-Scoring-&-Why-Is-It-Vital-to-Marketing-ROIa](https://blog.atomicrevenue.com/hubfs/What-is-Lead-Scoring-%26-Why-Is-It-Vital-to-Marketing-ROIa.png)](https://blog.atomicrevenue.com/what-is-lead-scoring-why-is-it-critical-to-marketing-roi) ## [What is Lead Scoring & Why Is It Vital to Marketing ROI?](https://blog.atomicrevenue.com/what-is-lead-scoring-why-is-it-critical-to-marketing-roi) Posted by [Liz Campbell, Chief Data Advisor](https://blog.atomicrevenue.com/author/liz-campbell-chief-data-advisor) If you throw money at marketing activities assuming you know what your prospects and customers need or what is popular at the moment, you’re missing out on a sure-fire way to earn the ROI you desire and convert prospects into happy customers and customers into advocates. How? With Lead Scoring.   [Read More](https://blog.atomicrevenue.com/what-is-lead-scoring-why-is-it-critical-to-marketing-roi) [![how atomic revenue helped exceed growth qsi](https://blog.atomicrevenue.com/hubfs/how%20atomic%20revenue%20helped%20exceed%20growth%20qsi.png)](https://blog.atomicrevenue.com/how-atomic-revenue-helped-quantum-solutions-exceed-1m-in-marketing-sourced-revenue) ## [How Atomic Revenue Helped Quantum Solutions Exceed $1.5M in Marketing-Sourced Revenue](https://blog.atomicrevenue.com/how-atomic-revenue-helped-quantum-solutions-exceed-1m-in-marketing-sourced-revenue) Posted by [Tara Kinney, Owner & Visionary](https://blog.atomicrevenue.com/author/tara-kinney-owner-ceo) Quantum Solutions, Inc. is a nationwide, full-service integrator of industrial automation systems. They engineer, implement, upgrade, and support PLC and HMI control systems that improve efficiency and production for the agricultural, paper and pulp, food and beverage, oil and gas, waste-water treatment, chemical, and other industries. For decades, they have implemented systems that ultimately improve the bottom line for their clients. Though existing clients continued to grow, their problem was shortage of new clients, diversification of clients, and stagnant revenue. [Read More](https://blog.atomicrevenue.com/how-atomic-revenue-helped-quantum-solutions-exceed-1m-in-marketing-sourced-revenue) [![Using-LinkedIn-for-Prospecting-&-Sales](https://blog.atomicrevenue.com/hubfs/Using-LinkedIn-for-Prospecting-%26-Sales.png)](https://blog.atomicrevenue.com/linkedin-prospecting-strategies) ## [3 LinkedIn Prospecting & Sales Strategies](https://blog.atomicrevenue.com/linkedin-prospecting-strategies) Posted by [Steph Hermanson, CRO](https://blog.atomicrevenue.com/author/steph-nissen) Are you on LinkedIn but unsure of what it can do for you and how to best utilize the space? You’re not alone. Many business owners, company executives, and sales professionals have a LinkedIn profile but rarely post, follow, engage, and use this social media platform to its fullest extent. LinkedIn is still the #1 social tool to professionally communicate and connect with B2B prospects and stay top-of-mind with current connections. It only takes minutes per day to optimize your presence and grow your brand – and it’s free! Here are some easy tips and proven methods for using LinkedIn to prospect and grow sales. [Read More](https://blog.atomicrevenue.com/linkedin-prospecting-strategies) [![exit-interview](https://blog.atomicrevenue.com/hubfs/exit-interview.png)](https://blog.atomicrevenue.com/exit-interview-glenn-mahnken-head-of-marketing-operations) ## [Exit Interview: Glenn Mahnken, Head of Marketing Operations](https://blog.atomicrevenue.com/exit-interview-glenn-mahnken-head-of-marketing-operations) Posted by [Kristin D. Sadler](https://blog.atomicrevenue.com/author/kristin-d-sadler) Since the summer of 2017, when Glenn joined Atomic Revenue, his contributions to client relations and revenue operations have been invaluable. Thirty years of business experience and senior-level marketing on the other side of the desk gave him the ability to see the customers' perspective and bring Atomic Revenue’s mission to them through his gift of communication.  [Read More](https://blog.atomicrevenue.com/exit-interview-glenn-mahnken-head-of-marketing-operations) [![data-takes-the-guesswork](https://blog.atomicrevenue.com/hubfs/data-takes-the-guesswork.png)](https://blog.atomicrevenue.com/data-surrounding-customer-advocacy) ## [Data Surrounding Customer Advocacy](https://blog.atomicrevenue.com/data-surrounding-customer-advocacy) Posted by [Roger Bielicke, Executive Partner](https://blog.atomicrevenue.com/author/roger-bielicke) Does your head spin trying to keep up with the latest ways to acquire customers and keep them? Are you under constant pressure to act smarter and faster than your competition to increase revenue? You’re not alone. Our marketplace culture is one that requires anybody in business to stay one step ahead of the others, with a long road to recovery if you fall behind. Want the good news?  [Read More](https://blog.atomicrevenue.com/data-surrounding-customer-advocacy) [![what-do-i-need-to-know](https://blog.atomicrevenue.com/hubfs/what-do-i-need-to-know.png)](https://blog.atomicrevenue.com/what-do-i-need-to-know-to-hire-a-marketing-agency) ## [What Do I Need to Know to Hire a Marketing Agency?](https://blog.atomicrevenue.com/what-do-i-need-to-know-to-hire-a-marketing-agency) Posted by [Steph Hermanson, CRO](https://blog.atomicrevenue.com/author/steph-nissen) Does implementing an effective marketing strategy feel like taming a tornado? Between the data, marketing channels, new tools,  algorithm changes, and sales tactics - it can seem overwhelming to generating new sales and increase revenue with today's marketing when you try to take this in-house. That’s why hiring a reputable marketing agency that specializes in the marketing and sales process from top-of-funnel down, with end-to-end production™ and [measurable revenue outcomes](https://atomicrevenue.com/expertise/revenue-operations/), is essential to business growth. [Read More](https://blog.atomicrevenue.com/what-do-i-need-to-know-to-hire-a-marketing-agency) [![AR-Blog Banner-Competitive Analysis vs competitive differentiation](https://blog.atomicrevenue.com/hubfs/AR-Blog%20Banner-Competitive%20Analysis%20vs%20competitive%20differentiation.png)](https://blog.atomicrevenue.com/competitive-analysis-vs-competitive-differentiation) ## [What is B2B Competitive Analysis v. Competitive Differentiation](https://blog.atomicrevenue.com/competitive-analysis-vs-competitive-differentiation) Posted by [Glenn Mahnken](https://blog.atomicrevenue.com/author/glenn-mahnken) Undoubtedly, you’ve heard the term “competitive analysis” and may perform one at your company every so often. But did you know that the traditional competitive analysis (CA), which examines your competitors, their business strategies and how they relate to your business, is only a small part of your success? There are other b2b competitive analysis factors you must look at.  [Read More](https://blog.atomicrevenue.com/competitive-analysis-vs-competitive-differentiation) [![human-capital-solutions-guard](https://blog.atomicrevenue.com/hubfs/human-capital-solutions-guard.png)](https://blog.atomicrevenue.com/subscription-marketing-revenue-operations-for-guard911) ## [Human Capital Solutions & Revenue Operations for Guard911®](https://blog.atomicrevenue.com/subscription-marketing-revenue-operations-for-guard911) Posted by [Tara Kinney, Owner & Visionary](https://blog.atomicrevenue.com/author/tara-kinney-owner-ceo) Guard911®, SchoolGuard®, and CampusGuard911™ apps put a panic button in the hands of every teacher, employee, or administrator for use in a crisis. The apps simultaneously speed-dial 911, alert the nearest on- and off-duty officers through the sister application, Hero911®, and alert all internal devices and nearby users to an active killer situation. [Read More](https://blog.atomicrevenue.com/subscription-marketing-revenue-operations-for-guard911) [Previous](https://blog.atomicrevenue.com/page/11) [All posts](https://blog.atomicrevenue.com/all) [Next](https://blog.atomicrevenue.com/page/13) ### Subscribe to our Newsletter ### Recent Posts ### Categories - [revenue operations (43)](https://blog.atomicrevenue.com/tag/revenue-operations) - [Digital Operations (25)](https://blog.atomicrevenue.com/tag/digital-operations) - [customer advocacy (22)](https://blog.atomicrevenue.com/tag/customer-advocacy) - [Atomic Revenue (21)](https://blog.atomicrevenue.com/tag/atomic-revenue) - [Marketing Operations (18)](https://blog.atomicrevenue.com/tag/marketing-operations) - [B2B revenue growth (17)](https://blog.atomicrevenue.com/tag/b2b-revenue-growth) - [Education (17)](https://blog.atomicrevenue.com/tag/education) - [Sales Operations (17)](https://blog.atomicrevenue.com/tag/sales-operations) - [digital marketing (15)](https://blog.atomicrevenue.com/tag/digital-marketing) - 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