Are you on LinkedIn but unsure of what it can do for you and how to best utilize the space? You’re not alone. Many business owners, company executives, and sales professionals have a LinkedIn profile but rarely post, follow, engage, and use this social media platform to its fullest extent. LinkedIn is still the #1 social tool to professionally communicate and connect with B2B prospects and stay top-of-mind with current connections. It only takes minutes per day to optimize your presence and grow your brand – and it’s free! Here are some easy tips and proven methods for using LinkedIn to prospect and grow sales.

When it comes to the topic of B2B sales collateral resources, certain questions are frequently asked: