Your Sales Process, Customer Experience, and the Hero’s Journey

Did you know that a well-done consultative sales process mirrors the myths and legends that human beings have told each other for millennia? While at first, that sounds a little far-fetched, stay with me here as we show how, since the dawn of man, the tales we’ve told and the heroes we’ve come to love, inform and frame our worldview.

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Mixed Reality's Role in the Sales Process: What You Need to Know

Posted by Don Harvey Jr.

In recent years, leaps and bounds in the world of business technology have greatly enhanced the ways in which B2B companies sell to their customers. From using customer relationship management tools to manage and accelerate the sales process to tapping into social networks to create meaningful connections with prospects, it seems like every year brings a trove of incredible tech that can be leveraged for business growth. 

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7 Things to Consider Before You Change Your Prices

In today’s dynamic global economy, we all know that change is constant and increasingly faster. Your company’s ability and agility to adjust quickly to market changes impacts your revenues and profitability, especially when it comes to pricing.

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Client Closes $100K+ in NEW Sales in the First 90 Days

A family-owned, St. Louis-based commercial printing company, The Advertisers Printing Company, proves you’re never too old for growth and change. For nearly a century, this business has stayed at the forefront of modern printing and cutting-edge technology. So why did the third- and fourth-generation owners decide to work with Atomic Revenue?

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7 Things Your Sales Compensation Plan Must Have

Posted by Ryan Bretsch

When sales figures aren’t meeting projected goals, your sales representatives’ performance is often the first thing that’s scrutinized. Though there are a multitude of well-documented reasons why selling issues may exist, hiring the right sales professionals is one of the most important remedies to improve an under-performing sales team. And paying those sales professionals properly is another.

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5 Considerations in Sales Collateral That Are NOT About Design

Posted by Glenn Mahnken

External guidelines are critical in the design process, needed to assure alignment among all parties involved in your sales efforts. The development and use of a Creative Brief can be an extremely valuable tool in achieving message consistency and clarity.

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5 Reasons Why Sales Collateral Goes Awry

Posted by Glenn Mahnken

When it comes to the topic of B2B sales collateral resources, certain questions are frequently asked:

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