Enterprise Bank & Trust was founded over 30 years ago on the idea of serving the lifetime financial needs of privately-held businesses, their owner families and other success-minded individuals.
Tara Kinney, Owner & Visionary
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Recent Posts
Enterprise Bank Case Study: Marketing Attribution Metrics, Data Strategy & Budget Alignment
Expense Reduction and Revenue Growth Drives Business Valuation
After attending the most recent Midwest Manufacturing Leaders presentation led by our good friend Bruce Kellerman of Expense Reduction Analysts, I can’t stop thinking about the amazing power of recovering cash to reinvest in your business by simply cutting costs.
Most business leaders dread budgeting and forecasting as it falls into the "necessary but painful" work category.
This is a great question I am asked often! Chief Marketing Officers (CMOs) are not just marketing managers. Due to the intensive requirements of an effective CMO, you cannot hire a good one for less than a six-figure salary and your creative agency cannot honestly fulfill the role. This leaves many companies in a chicken-and-egg situation because your marketing effort requires leadership to effectively support revenue production which is required to finance another executive salary. A fractional CMO answers this riddle.
Angela Masching Joins Atomic Revenue as an Executive Partner
Atomic Revenue today announced that Angela Masching has joined the team as an Executive Partner. In this position, she will be responsible for partnering with clients’ executive teams to define and resolve revenue challenges. She will lead Atomic Revenue’s Financial Operations Planning Division which focuses on financial operations models, pricing strategy, compensation modeling, budgeting, and revenue model analysis for growth stage companies. As a key member of the Atomic Revenue Leadership Team, Angela will help clients pursue investors and grow profits with confidence.