Atomic Revenue Launches Data Visualization Subsidiary, AuVis, Inc.

Posted by Lauren Fast

Atomic Revenue is excited to announce a new subsidiary, AuVis, Inc., dedicated to full-service business intelligence and automated data visualization solutions. 

AuVis, Inc. (short for Automated Visualization) will launch with one initial product offering, Molecule, a cloud-based KPI reporting solution with a unique subscription model. Over the past two and a half years, Atomic Revenue developed Molecule to provide clients with a more cost-effective solution for data access, visualization, and analytics. Originally envisioned as a performance reporting tool for their customers, Atomic Revenue’s team of wicked smart, self-directed problem solvers realized the broader application of their data analysis processes. 

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How Atomic Revenue Team Members are Adapting in a Global Pandemic

The world has changed and like it or not, our work flows are changing too. As wicked smart, self-directed, problem solvers in the B2B space, we are grateful for a healthy #worklifeblend. Our coast-to-coast Atomic Revenue team is well versed in virtual work - it’s how we break down the roads and walls that separate us from accessing top talent and achieving greater customer success. But, we can’t say we didn’t fall under the spell of overachieving with all of our newfound “social distancing downtime.” Squirrel! 

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Why Revenue Operations is More Important in Times of Economic Uncertainty

What if you walked into a doctor’s office, and without discussing your symptoms, he or she offered a course of treatment and presented a diagnosis – would you feel comfortable?

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How to Automate Your EOS Compatible Scorecard

The beauty of the EOS® model is that it provides consistent, repetitive guidelines and tasks that help you streamline how you monitor your business’s success through habit development. By using your EOS compatible scorecard to set up your goals and keep them consistent, you’ll eventually track your actions out of habit, without thinking about the tracking aspect. It becomes second nature when you switch from thinking about HOW your tasks are tracked to accepting that the data IS tracked. This allows you to focus on developing actionable plans based on the reported data. 

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Why “Marketing Automation” is Not Just for Marketing

Marketing and sales leaders, customer service and finance leadership teams – even company executives – are struggling daily with how best to AMP-up their revenue production. Many companies make worthy attempts to address their lackluster revenue performance through one-off tactics that range from hiring, firing, and changing sales/marketing roles, to internal digital solutions and customer marketing – to no avail. Sound familiar? 

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The Importance of Multi-Generational Leadership Teams

 

When considering your leadership team, it’s important to reflect on your company’s values. What do your customers and employees value about your organization? Is your business model still relevant today? Will it be relevant to future generations? 

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#2020 Social Media – Back to Basics?

When initially discussing this post with my Atomic Revenue colleague Steph Nissen, I envisioned a flashy, trend-laden piece that would have readers licking their chops ready to launch into the new decade with the glitziest social media updates ever – #2020vision!

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Atomic Revenue Announces Board of Managers

Posted by Kristin D. Sadler

Atomic Revenue is pleased to introduce its new Board of Managers. This announcement is the culmination of a process to broaden and deepen the experience and skillsets of Atomic Revenue’s leadership team to reflect the range of expertise and perspective we bring to our customer engagements. 

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Exit Interview: Ryan Bretsch, Chief Revenue Officer (CRO)

Posted by Kristin D. Sadler

In 2014, after many years in sales and sales leadership roles around the country, Ryan started Algorythmics, a company devoted to the discipline of sales operations. Nine months later he met Tara Kinney, now CEO of Atomic Revenue, who at the time owned a marketing operations firm. The two created a partnership and co-founded Atomic Revenue to combine sales and marketing operations with the intent of helping companies align both disciplines for the achievement of customer success. 

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Increase Operational Efficiency & Measurable ROI

Revenue Operations, as defined by Atomic Revenue, is about optimizing the entire process of how revenue flows through your company, combining strategy and tactics for lead generation, sales conversion, and customer advocacy. The underlying principles of revenue operations and your people, process, and data should all work in harmony to facilitate efficient end-to-end revenue production™ 

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